Santa Monica, CA — Realm Productions placed Papa Roach at the center of aging carnival ride that seems to be spinning out of control in providing animation and visual effects services for the band’s new video She Loves Me Not. Directed by Dave Meyers of FM Rocks, the video is the first release from the band’s new album Lovehatetragedy.
She Loves Me Not finds Papa Roach at the site of a long abandoned carnival where they perform amidst the rusting rides and crumbling midway. The forlorn, broken down setting serves as a kind of spiritual metaphor for the strained relationship singer Jacoby Shaddix evokes in his lyric.
Realm’s contributions to the video include a scene midway through where the band is positioned at the center of a Round Up ride, in which riders stand in cages at the edge of a large, spinning platform. As the scene unfolds, the ride spins faster and faster until the riders become a blur of color circling the musicians.
As it happens, the ride spins much faster than is physically possible and the scene is actually an illusion. Realm Productions’ 3D team created a computer animated model of the thrill ride and filled it with digital characters.
"On the set during the production, we took digital photographs of extras. We then mapped their features onto 3D models and set them into our digital model of the ride," explained Realm Productions VFX supervisor Brian Fisher. "The level of detail that we employed, combined with motion blur, resulted in an effect that looks extremely realistic."
The opening and concluding scenes of the video were shot hand-cranked and meant to look as though they were drawn from old film footage. Realm Productions created that look through color treatments, and by digitally adding grain, scratches and hair fragments to the imagery. Additionally, they created an effect simulating a strip of film popping out of the sprockets of a projector. They did that by mapping images onto a 3D film strip animated to replicate the jumpy motion.
Many other shots in the video involved visual effects. "We had more than 60 shots to composite and track in a week’s time," said Fisher. "To manage that volume of work, we used our proprietary shot tracker system. It’s a web-based platform that essentially replaces a human coordinator in keeping track of shots and their individual status."
Realm Productions created a 3D effect, similar to the Round Up effect featured in She Loves Me Not, for another new video Shakira’s Objection. In its case, the effect has two characters bound by the hands and feet to a rotating platform. As with Papa Roach, Realm artists replaced the live action characters and set pieces with digital models, and animated them so that they spin at dizzying speed.
Realm Productions credits for Papa Roach’s She Loves Me Not go to Brian Fisher, VFX supervisor/compositor; Kelly Clark, VFX producer; Rob Powers and Andrew Romine, digital artists. Credits for Shakira’s Objection include Brian Fisher, VFX supervisor; Rony Soussan, compositor; Kelly Clark, VFX producer; Andrew Romine, digital artist.
Realm used Lightwave 3D for animation; Digital Fusion for compositing (Windows NT and Windows 2000 workstations employed exclusively).
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