Clear Creates Effects for Jay Kay and The Sugababes

  • Clear and REALVIZ Create Elemental Effects for Jay Kay and The Sugababes
    Leonard Teo, 31 July 2002
     Image: Clear used REALVIZ Matchmover Professional for all 3D camera tracking for Jamiroquai's video "Corner of the Earth".

    UK-based Clear, one of the hottest sfx compositing and animation boutiques in London's Soho, has completed key effects for their latest music video projects, "Corner of the Earth" and "Round Round", using REALVIZ MatchMover Professional for 3D camera tracking.

    Steve Garrad, Producer on both projects, explains how the different elements came together. "For Jamiroquai's video 'Corner of the Earth', the aim was to create a photo-real representation of the solar system revolving around Jay Kay. Jay Kay particularly liked this part of the treatment, so the sequence had to look believable in terms of the look of the planets within the solar system, and sit believably into the environment as shot.


    Jamiroquai never looked better.

    "The moving live action plates were conformed in Discreet Inferno," continues Garrad "exported into MatchMover Professional for tracking, then the planets; starfield and comet were all modelled, animated and textured in SOFTIMAGE|XSI. Inferno was used for the final compositing. All the moving live action plates that needed the CGI solar system were tracked using MatchMover. The turnaround was quick yet completely accurate."

     

     

    Hot on the heels of 'Corner of the Earth', the Clear team also completed key effects scenes for the Sugababes latest video 'Round Round', which releases worldwide on 12 August 2002. In the middle of an awe-inspiring performance in front of their fans, the girls literally whip up a tornado!

    "We liked to call it a 'promo tornado'," says Garrad "in which the Sugababes are visible throughout the piece yet encircled by objects and dust. The moving live action plates were conformed in Inferno, exported into REALVIZ MatchMover Professional for tracking, then the debris and dust clouds were all modelled, animated and textured in SOFTIMAGE|XSI. Inferno was used for the final compositing. All the moving live action plates that needed the CGI were tracked using MatchMover Professional, of which there were 23 -- this was achieved in 2 days."

    "Fundamentally this job could not have been achieved in the timescale without REALVIZ MatchMover Professional -- my original estimate for the turnaround on this project was 4 weeks, yet the 62 shots that required 3D was turned around in 5 days, of which 23 shots had been tracked using MatchMover Professional due to the tightness of the schedule."

    Clear traces it's origins back to 1994, and has since grown to become one of the hottest sfx compositing and animation boutiques in Londons Soho. In the six years of trading as Clear, the company has seen rapid growth, increasing both in terms of size and the progressively higher profile of jobs.

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